Problems With the Anti-Abercrombie Campaign

Hey All! I’m on the road but I just had to share this amazing piece by Kristen Howerton of Rage Against the Minivan. I’m sure you’ve heard about the campaign to smear Abercrombie & Fitch after the CEO, Mike Jeffries, made prejudiced comments regarding what types of people should not be wearing his clothing line. If you’re like me, you thought it was pretty clever to give homeless people Abercrombie clothing as a slap in the face. If you’re also like me, something about this campaign just didn’t feel quite right. Kristin puts words to that ick feeling that I had and maybe it will enlighten you too. Click here to read The Six Reasons Why the #FitchtheHomeless Campaign is Problematic.


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